Posted Jul 2, 2026
Charlotte Hornets And Rally House Launch Transformative Partnership To Redefine Fan Retail Experience
July 1, 2026 – The Charlotte Hornets today announced a new multi-year partnership with Rally House, a leading sports apparel and merchandise retailer, to reimagine and elevate the team’s online shopping experience for fans across the Carolinas and beyond. With this agreement, the Hornets become the first NBA team to establish an official e-commerce and brick-and-mortar partnership with Rally House.
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